Frequently, I hear the excuse, “I can get fast food for less cost than what I’d pay at a grocery store,” and decided to challenge that excuse. I suspected a superior taco could be made for less money out of pocket. Below is what you can find in Taco Bell’s (TB’s) Taco Supreme, and below that, what you can find in Big-J’s Superior Taco.
TB’s Taco Supreme consists of a beef like substance that was boiled in a bag with mystery seasonings, sour cream, inserted in a boxed corn tortilla shell, iceberg lettuce, a portion of tomato that has been pre-diced and kept in a vacuum sealed bag, and a little processed cheddar cheese. I’m not sure how much TB spends on marketing, but that as well as the minimum wage of their employees and the salaries of management staff, and each restaurant’s overhead is also covered in the price of their tacos. They cost $1.39 each (but may be a little more or a little less depending upon where you live.)
Big-J’s Superior Taco uses pan seared lean beef 94/6 beef/fat ratio, Lawry’s Taco seasoning, organic sour cream, corn tortillas, butter lettuce, diced slice of a vine-ripe tomato, and real cheddar cheese. The total I spent on ingredients was $16.83 which makes about 10 tacos stuffed with meat or 12 tacos at TB’s proportions. So I pay $1.68 for a fat taco, or $1.40 for a dozen top quality tacos.
I could have gone with a lower quality beef and still have had a better grade meal than whatever TB uses. I could have bought two Roma Tomatoes instead of the vine-ripes and iceberg lettuce replacing butter lettuce for $2 less. Non-organic sour cream would also have been cheaper. The point is that I built a superior version of TB’s Taco Supreme at home for near the price TB sells their tacos. A dozen top-shelf tacos cost only 12-cents more. I promise the 12-cent difference will be noticed in flavor.